
Build the Damn Thing
Book, Penguin Random HouseWall Street Journal bestseller and number one on Amazon in venture capital and entrepreneurship. My playbook for outsider founders, drawn from twenty years of building and exiting companies.

I know what it feels like to walk into a room and realize it wasn't built for you.
In 2013, I became one of the first Black women to sell her internet company for a profit. Since then I've invested in over 100 companies, founded the venture firm Genius Guild, and wrote the Wall Street Journal bestseller Build the Damn Thing. I built BUILD so that anyone, regardless of background, can go from idea to launched business.

“The startup whisperer for diverse entrepreneurs.”
Guy Kawasaki, bestselling author and Chief Evangelist of Canva“One of the most influential women in tech.”
Inc. Magazine“Top 50 Women in Tech.”
Forbes“A force to be reckoned with.”
Heinz Award CommitteeI started The Budget Fashionista in 2004, one of the first women-led online media companies, and grew it to $1.3M in annual revenue. In 2013 I led the sale myself, a 7-figure exit and one of the first acquisitions of a startup led by a Black woman. Before that, I earned a Master of Public Health from Yale, which is where I learned to study a problem before trying to solve it.
Then I built digitalundivided, growing it from nothing to $5.6M in annual revenue with a team of more than forty. There I led ProjectDiane, the research that put a number on something everybody felt but nobody had measured: Black women founders were receiving less than 1% of venture capital. That work brought a Heinz Award for the Economy, a White House Champion of Change honor, an appointment to the National Advisory Council on Innovation and Entrepreneurship under the Obama administration, and an honorary doctorate from Mount Holyoke.
In 2020 I founded Genius Guild, the Chicago venture firm I lead as Managing General Partner. I raised more than $10M and have invested in over 100 companies, and the fund is outperforming funds of the same vintage by 60%. At the height of the pandemic I started The Doonie Fund, named for my grandmother, and put $250K in micro-investments directly into the hands of Black women entrepreneurs.
In 2022 Portfolio published Build the Damn Thing, with a foreword by Guy Kawasaki. It became a Wall Street Journal bestseller and hit number one on Amazon in venture capital and entrepreneurship. Forbes put me on its Top 50 Women in Tech list, Inc. called me one of the most influential women in tech, and I give more than twenty keynotes a year at places like Google, Goldman Sachs, McKinsey, Harvard, Stanford, and JPMorgan Chase. BUILD is where all of it goes to work for you.








The ventures, funds, and books I've founded and led. Each one is a chapter in the same story: building what was missing, then teaching others to do the same.

Wall Street Journal bestseller and number one on Amazon in venture capital and entrepreneurship. My playbook for outsider founders, drawn from twenty years of building and exiting companies.

Founded at the height of the COVID-19 pandemic and named for my grandmother, the Doonie Fund distributed $250K in micro-investments directly to Black women entrepreneurs whose businesses were threatened by the shutdown.

The Chicago-based venture capital firm I founded and lead as Managing General Partner. I raised more than $10M for the fund, which is outperforming funds of the same vintage by 60%, with a 1.6x MOIC.

I grew it from $0 to $5.6M in annual revenue with a team of 40+, led ProjectDiane, and built a corporate partnership arm of more than 40 Fortune 500 and category leaders.

My first book, published by a Random House imprint, and the national print debut of The Budget Fashionista.

One of the first women-led online media companies. I grew it to $1.3M in annual revenue and led the sale myself, one of the first acquisitions of a startup led by a Black woman, in a 7-figure exit.
Through Genius Guild, I invest in companies using innovation to build healthy people, communities, and environments in untapped markets.