BUILD

A note from Kathryn

Laid off? Build the thing they can't take from you.

A job can end on a Tuesday. A product you own doesn't. I'll take you from the idea in your head to a real product you can sell, fast, because the one thing you don't have right now is time to waste.

Kathryn Finney
The clock is the enemy

When the job ends, the countdown starts.

I know the math you're doing right now. Severance, savings, the number in your head of how many months you've got. The economy will try to sell you everything except a product: another course, another coaching package, another audience-building sprint. All of it spends the one thing you can't get back.

I built BUILD to do the opposite. It points you at a product first, because you can't sell what you haven't built, and you don't have months to find that out the slow way.

Know your runway

How many months do you actually have?

Put in your real numbers and find out, then build against the clock instead of pretending it isn't running.

Step 1 of 520%

Income and resources

What money do you have coming in

$

Total severance package after taxes

$

Liquid cash you can access now

$/mo

State unemployment is typically $300 to $700 per week

$/mo

Any recurring or expected income from side work

Live preview

0months
Lump sum$0
Monthly income+$0
Monthly expenses-$0
Net monthly burn$0/mo
What you do here

Idea to product, against the clock.

1

Validate your idea with ideabuild, so you're not building the wrong thing.

2

Name it, brand it, and ship an MVP with namebuild, logobuild, and mvpbuild.

3

Do it next to a community of Builders who get it, and monthly AMAs with me.

One membership. $49 a month for the first 100 founders. 7-day refund, no questions asked.

Kathryn Finney

This one's for you

Laid off isn't the end of your story.

I built this for you, the one who just got walked out of a job you gave years to. I know it doesn't feel like an opportunity yet. Right now it feels like uncertainty, like a gap where your income used to be, like a question you didn't ask for.

Here's what's also true: the time is finally yours, and the thing you kept parking for someday doesn't have to wait anymore. This is where you start your own thing. A product that's yours, that pays you, that no one can lay you off from. You don't have to have it all figured out. You just have to start, and you won't be doing it alone.

Start before you feel ready.

$49 a month for the first 100 founders. 7-day refund.